Hello! I’m Robi.
My strenghts are ideas,
ideas, ideas.
I’m a Creative Problem Solver. I’m that kind of person who doesn't take no for an answer (or take a no and come back with more with the same enthusiasm). I’m really proactive about ideas that can make a difference beyond the briefs they or even the agency have and hands.
Email
roberta.totaro179@gmail.com
Career
GREY NY - Present
Creative Director
Arnold Woldwide - 2021/2023
Associate Creative Director
Area23 - 2019/2021
Group Art Supervisor
Sabatical - 2018/2019
I quit to see the world and have time to work on a personal proactive project. First place at Global Startup weekend Hong Kong.
Ogilvy Dubai - 2017/2018
Senior Creative
Almost Impossible Dubai - 2016/2017
Associate Creative Director
Y&R Dubai - 2014/2015
Creative Art Director
M&C Saatchi Milan - 2012/2013
Digital Art Director
Red Cell Milan - 2012
Digital Art Director
Slash digital agency Milan - 2010/2012
Digital Art Director
New Academy of Art Milan (NABA) - 2007/2010
Graphic and Art Direction Degree
Awards
GREY NY
The ANDY’s Award - Gold
Area23, 2023
OneShow - Silver | Digital Design / Health & Wellness: Online & Mobile
Area23, 2023
D&AD - Finalist | Digital Design / Health & Wellbeing
Area23, 2023
NYFilmFestival- Finalist | Health & Wellbeing/ Lifestyle and Personal Technology
Area23, 2021
MM+M - Gold | Use of Influencer Marketing
Area23, 2021
MM+M - Silver | Orphan product marketing initiative
Area23, 2021
M+M - Silver | Use of social media
Ogilvy Dubai, 2019
Dubai Lynx Digital - Bronze
Ogilvy Dubai, 2019
Dubai Lynx Integrated - Silver
Startupweekend Hong Kong, 2018
Audience Selection - First Place
Ogilvy Dubai, 2018
Young Lynx Integrated Competition - Bronze
Y&R MENA Dubai, 2015
Young Lynx Integrated Competition - Silver
M&C SAATCHI Milan, 2014
ADCI Annual Competition - Silver
M&C SAATCHI Milan, 2014
ADCE Annual Competition - Silver
M&C SAATCHI Milan, 2014
ADCI Annual Competition - Bronze
M&C SAATCHI Milan, 2014
Cannes Lions Promo and Activation - Silver
M&C SAATCHI Milan, 2014
Cannes Lions Direct - Finalist
M&C SAATCHI Milan, 2014
The Intercontinental Advertising Cup
Winner - Best of Installations and Events
M&C SAATCHI Milan, 2014
The Intercontinental Advertising Cup
Best of retail - Gold
NABA Milan, 2010
ADSA International Non-Profit Adv Award - Gold